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  1. #1

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    Default Polk Audio staff.....

    The new logo HAS TO GO. I saw some Polk speakers at bestbuy the other day---I didn't realize the logo on the forum was going to be used on the products as well. That is the most awful logo I think I have ever seen. It looks like a 4th grader came up with the design. Seriously, it is cheesy. Go back to the classic '70's logo PLEASE.

    I have an "eye" for this sort of thing, and trust me--this logo look cheapens your product. It looks like a fake "Polk Audio" badge on a white van speaker.
    Last edited by steveinaz; 08-20-2013 at 11:14 AM.

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  2. #2

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    I agree Steve, was disappointed when that logo came out. They may think it looks hip....cool, whatever, but it cheapens the brand. Isn't that exactly the thought Polk has strived to move away from ?

  3. #3

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    Yup, I agree. Terrible! I bought a pair of CRS+ stands from Larry, look at how great the old logo looks:

    Name:  IMG_1381.jpg
Views: 651
Size:  373.2 KB
    Good music, a good source, and good power can make SDA's sing. Tubes make them dance.

  4. #4
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    Default

    Is this the one you're talking about?

    Name:  747192123833_4.jpg
Views: 668
Size:  438.3 KB

  5. #5

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    When Polk was here last year at the audio show, and I took them some items I made here at the shop, with the last two polk logos, they asked me what I thought about the new logo, and I told them I didn't like it, and that it was a wrong move..
    No Way But The Hard Way, So Get Used To It!!!

  6. #6

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    The old logo was antiquated. I hated it, especially with the heart for the dot on the i. You want to compare it to something a child created? That looks like something that a 14 year old girl would have scribbled on her notebook during school.

    The new logo is streamlined with more angular typography; I like it a lot.

  7. #7

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    who cares, LSiM's look better naked anyway.


    and I do like the new logo btw.
    Last edited by falconcry72; 08-20-2013 at 12:40 PM.
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  8. #8

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    Quote Originally Posted by zingo View Post
    Is this the one you're talking about?

    Attachment 88814
    Yessir, the lettering isn't even uniformally thick. Look at the "PO" and the "LK." Blah. Tell me someone didn't win a "contest" with this entry....

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  9. #9

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    I teach visual communication and have been in the business 30 years.

    The logo with the heart dotting the i reminds me of my 2 year old daughter's Hello Kitty swag.

    I don't know which one folks are talking about hating vs which one they love, but the heart is horrible.

    Zingo's attachment is clean, spare and communicates the brand in as few characters as possible.

    A definite improvement.
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  10. #10

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    The buzz around the audio world when DEI came out with the new Polk Audio logo was not one of approval.
    'Political Correctness'.........defined

    "A doctrine fostered by a delusional, illogical minority and rabidly promoted by an unscrupulous mainstream media, which holds forth the proposition that it is entirely possible to pick up a turd by the clean end."

  11. #11

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    [QUOTE=stretchl;1953313

    Zingo's attachment is clean, spare and communicates the brand in as few characters as possible.

    A definite improvement.[/QUOTE]

    I agree. Zingo's attached photo projects class and quality. That's what Polk means to me.
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  12. #12

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    Quote Originally Posted by F1nut View Post
    The buzz around the audio world when DEI came out with the new Polk Audio logo was not one of approval.
    When you say DEI you must mean Dale Earnhardt Incorporated, Right?

  13. #13

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    It looks like hello kitty type nonsense. Try again.
    "The legitimate powers of government extend to such acts only as are injurious to others. But it does me no injury for my neighbour to say there are twenty gods, or no god. It neither picks my pocket nor breaks my leg." --Thomas Jefferson

  14. #14

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    It is a 1000% better than having a stupid heart in the name. Now if they would clean up their web page and get rid of the stupid heart everything would be fine.

  15. #15

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    I've seen these up close and also think they look a little cheap. I'm not sure that it is the "design" itself or the "materials". Perhaps just taking this design and stamping it out of METAL would help class it up a little. The problem for me is that up close you can tell it's just a cheap "plastic"!

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  16. #16

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    The plastic would definitely be an issue...
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  17. #17

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    Quote Originally Posted by BlueFox View Post
    It is a 1000% better than having a stupid heart in the name. Now if they would clean up their web page and get rid of the stupid heart everything would be fine.
    I don't mind the heart on the site. Wouldn't mind the site's logo on the gear. But the heart over the i is ridiculous.
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  18. #18

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    As a matter of fact, if the logo on those $750 705's they're sending me is plastic I'm shipping them back.

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  19. #19

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    The red and white logo used on the RTixxx and LSi series was my favorite. The new logo just screams "cheap" to me. I'll take the heart any day.
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  20. #20

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    no issue with the new look IMO.
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  21. #21
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    I don't mind the new logo, but I do felt like the old heart logo had character.

  22. #22

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    I used to think the same thing when Pioneer changed their logo.....well 25yrs later it kind of grew on me....

  23. #23

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    I don't think the new logo is too bad. I do like the original (like on nspindle's stands that Larry made) better however.......
    Taken from a recent Audioholics reply regarding "Club Polk" and Polk speakers:

    "I'm yet to hear a Polk speaker that merits more than a sentence and 60 seconds discussion."

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  24. #24

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    Exactly the New one is much better..imo

    Quote Originally Posted by John Megadeth View Post
    The old logo was antiquated. I hated it, especially with the heart for the dot on the i. You want to compare it to something a child created? That looks like something that a 14 year old girl would have scribbled on her notebook during school.

    The new logo is streamlined with more angular typography; I like it a lot.

  25. #25

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    Quote Originally Posted by pitdogg2 View Post
    I used to think the same thing when Pioneer changed their logo.....well 25yrs later it kind of grew on me....
    B-I-N-G-O...The new Pioneer logo does suck.

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  26. #26

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    Default New logo

    Name:  New_Polk_Logo.jpg
Views: 493
Size:  5.4 KB

    I created this in under 7 minutes, MS Word and Paint.

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  27. #27

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    You guys are nuts!!! Close your eyes, so your ears can get on with the job.

  28. #28

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    Quote Originally Posted by steveinaz View Post
    Attachment 88848

    I created this in under 7 minutes, MS Word and Paint.
    It took you 7 minutes to type "Polk Audio"?

  29. #29

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    Quote Originally Posted by steveinaz View Post
    Attachment 88848

    I created this in under 7 minutes, MS Word and Paint.
    Nice, clean, modern look Steve!

  30. #30

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    polk....polk what? Be proud of your heritage, be proud that your are a speaker company, be all that you can be, be Polk Audio. The new logo sucks!
    'Political Correctness'.........defined

    "A doctrine fostered by a delusional, illogical minority and rabidly promoted by an unscrupulous mainstream media, which holds forth the proposition that it is entirely possible to pick up a turd by the clean end."

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