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  1. #1

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    Default Beats headphones good for the headphone market?

    Interesting article:

    This in particular surprised me:

    Indeed, according to the NPD Group, a marketing research company, Beats controls 27% of the $1.8 billion headphone market -- and 57% of the market for "premium" headphones, ones that cost $99 or more. On- or over-the-ear Beats retail from about $200 to $400, so you can easily spend as much on the headphones as you can on your MP3 player or contracted phone.

    While I'd agree with the sentiment that Beats are boomy, gimmicky, crap headphones, I can kind of hear the argument that it's good for audiophiles that the "accepted price" for cans has increased.

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  2. #2

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    Dec 2004
    flower mound, tx


    With the boom in music capable devices comes a boom in headphones.
    And that's why there's twice as many players in the headphone market now.
    Beats are bass heavy crap. But like McDonalds. mass market tastes are
    rather bland. Better quality cans have caught fire. And will continue to grow
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  3. #3

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    NW Indiana


    Quote Originally Posted by jflail2 View Post
    While I'd agree with the sentiment that Beats are boomy, gimmicky, crap headphones, I can kind of hear the argument that it's good for audiophiles that the "accepted price" for cans has increased.Thoughts?
    While I have no idea what BEATS are today....the original design was the brainchild of Dr. Dre and Jimmy Lovine. They stated that that all the high priced Studio Quality cans that they used over the years were great for Audiophiles but they did not produce Hip Hop music the way it sounds during playback in the studio. Also, they stated thet the buds that came with iPods were a complete joke to listen to Hip Hop tracks. The cans were not "HOT" enough nor was the BASS heavy enough....and also important, they had no "Style" to them or were ugly.

    Have you ever heard a HIP HOP track played back before mastering? I have, and the tracks were "HOT" and "BASS HEAVY" When the BEATS studio first came out I listen to about 30 seconds of a Hip Hop track through them and "HOT" and "BASS HEAVY" are the first thoughts that came to mind.....also, I thought they were the most modern and stylish headphones I had ever seen.

    Even though they are not what I (And other audiophile types) would spend $300 on, the original Studio BEATS are not crappy headphones, THEY HIT THE MARK!!! They are headphones for those that want that HOT BASS HEAVY studio sound in an attractive package at a price that sets them apart from the average. ...They never said they were the best phones for listening to the Classics. LOL!

    Even though one may not like have to respect the BEATS by Dr. Dre revolution of the Headphone industry. Should make it a little easier for the audiophile headphone makers to sell their $300-$3000+ products. I know for a fact I have seen several Celebs, Sports figures, etc. wearing what look to be higher priced Grado, AKG, Sennheiser, Beyerdynamics, etc.......for them....BEATS at this stage of the game are common or "been there done that"....or what the average 16 years old kids wants for XMAS!

    The headphone industry is BOOMING! $1.8B!
    Last edited by WLDock; 01-15-2014 at 12:06 PM.
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  4. #4

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    Jan 2009
    Brownsburg, Indiana


    Agreed. Beats as a product are HORRIBLE to my ears, but they have given some good press to the headphone market. As a result

    1. Big headphones are IN, both as function pieces and fashion accessories.
    2. Cost folks are willing to spend has gone up
    3. Demand has increased competition lowering prices
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